Herman Dodge & Son, Inc. ("HD&S") is committed to honoring the privacy of our customers, and therefore, has created this Privacy Policy. By utilizing our web site, you are accepting the practices described in this Privacy Policy.

I. Information That HD&S Gathers About its Customers
The information we learn from customers helps us continually improve our ability to serve you. Here are the types of information we gather.

A. Information You Provide to Us
We receive and store any information you enter on the HD&S Website. In addition, we also collect information you provide us through "traditional" (i.e.; non-web site) means. Although you may choose not to provide certain information, this may prevent you from fully utilizing all the capabilities of our web site. We use the information that you provide for such purposes as streamlining our ordering process, improving our inventory and customer service and efficiently communicating with you.

B. Automatically Collected Information
We receive and store certain types of information whenever customers interact with our web site. For example, like many Web sites, we use "cookies," and we obtain certain types of information when your Web browser accesses the HD&S Website.

II. Sharing of Information
Although we utilize the information we receive from our customers in many ways to improve your online experience, we are not in the business of selling it to others. We share customer information only with subsidiaries and affiliates of HD&S.

A. Sales and Purchases of Businesses and Assets
As we continue to develop our business, we might sell or buy businesses or assets. In such transactions, customer information generally is transferred along with a business or its assets. Also, in the event that HD&S, or substantially all of its assets are acquired, customer information may be one of the transferred assets.

B. Legal Protection of HD&S and Others
From time to time, we may need to release account and other personal information when we believe release is appropriate to comply with law, enforce or apply our Terms of Use and other agreement, or protect the rights, property, or safety of HD&S, its shareholders and employees, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction.

III. Other Terms

If you choose to visit the HD&S Website, your visit and any dispute over privacy is subject to this Privacy Policy and our Terms of Use, including limitations on damages, adjudication of disputes, and the application of the law of the state of California. This Privacy Policy and the Terms of Use are subject to change, and the use of information that we gather now is subject to the Privacy Policy in effect at the time of such use. We may e-mail you periodic reminders of our notices and conditions, but you should check our Web site frequently to see recent changes.

Herman Dodge and Son